Central Bedfordshire Council: virtual reality to promote road safety
Date Added: 26/07/2023
Our Road Safety Education team is using a new, innovative immersive method to promote safer driving to young drivers.
The Team, who play an important role in spreading the message of road safety to all road users, have recently procured new immersive virtual reality (VR) headsets to give users a realistic insight into the dangers of speeding and driver distraction.
The VR headsets will be going out to schools, events, and open days across Central Bedfordshire, with the hope of improving road safety behaviours in young people to reduce road-collisions.
When using the headsets pupils will be seated and taken to a virtual world where they experience a realistic car journey. The video will highlight several safety issues before showing them what it actually feels like to be in the front seat of a car once it’s crashed. By simulating challenging and potentially dangerous situations, VR headsets engage the driver's emotions, creating an impactful and memorable learning experience.